On February 1st starting at 8:00 am CT, register for your chance to become a Miller Lite Big Game Ad. The first 1,000 people to submit a valid registration between 8:00am CT and 11:59pm CT will be selected. Those chosen to participate will receive a Big Game Ad kit in the mail, complete with an official Miller Lite Game Time Jersey and $100.
Promotion open 2/1/24 from 8:00 AM CT to 11:59 PM CT or until all prizes are claimed, whichever occurs first. Prizes awarded to first 1,000 consumers to submit a valid registration.
Then, on February 11th, put your jersey on and go for a run during the Big Game commercial breaks. Now you’re a literal running Big Game ad. Get it?! But wait, there’s more!
Get scanned! Your jersey contains a QR code, which those around you will be able to scan during the Big Game. They will be prompted to enter your number before entering for their chance to win beer money. Try to get the most entries of your number for the chance to win a YEAR of Miller Lite for yourself. Look out for detailed instructions in your Big Game Ad Kit.
Click Here to Enter (on February 1st only)
Rules: open to legal residents of the fifty (50) United States and District of Columbia who are at least twenty-five (25) years old at the time of entry. One entry per person
Prizes (1,000): One (1) Big Game Ad Kit, $100 reward and the opportunity to enter a second promotion offered by Sponsor, the “Most Scanned Ad Contest”, part of the Miller Lite® Running of the Beer Ads promotion taking place on February 11, 2024 from 5:30 p.m. CT to 9:30 p.m. CT, for your chance to win “Beer Money for a Year” by acting as a Miller Lite® “Running Ad”. Each Big Game Ad Kit includes the following items to be used when participating in the Most Scanned Ad Contest: One (1) jersey with QR code (size based on availability, Sponsor will attempt to honor size requests but makes no guarantee that request will be honored); one (1) sticker containing a ”Referral Number” (each Referral Number is linked to the individual winner); and instructions on how to participate in the Most Scanned Ad Contest. “Beer Money for a Year,” fulfilled as a $350 Venmo payment or prepaid card. Details on how to participate in the Most Scanned Ad Contest will be provided with the prize.
Prizes will be mailed to the winners at the physical address provided at the time of registration.
By accepting the prize, winners will be given the opportunity to enter a separate promotion offered by Sponsor, the Most Scanned Ad Contest. Winners will not be entering into any of the following relationships (either expressly or impliedly) with Sponsor: employer-employee, principal-agent or master-servant. Nothing in this Promotion shall render the winner an employee, agent, or partner of Sponsor.
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