Calling all “mac-nificent” Bob Evans grocery product enthusiasts with a passion for simplifying mealtime. Bob Evans is on the hunt for a savvy hero in the kitchen to be crowned as the temporary spokesperson of the Bob Evans brand. If you have an undying love for comfort food, all things breakfast and a “less mess, less stress” philosophy in the kitchen, you might just be the perfect fit.
How to Enter: create a short video (60 seconds or fewer) showcasing yourself and your top kitchen hack and write a related short explanation of your hack, including why you use it and how it benefits you and/or your family. Your video and explanation may include, but need not include, Sponsor’s products. You should be the only individual who appears in your video (e.g., no family members, friends, or others). Submit a short written explanation of your kitchen hack and why you use it. Tell how it benefits you and your family.
Eligibility: US, 18+
Entry Dates: April 25, 2024 – May 24, 2024 at 11:59 pm CT
Entry Limit: You will only receive one (1) entry into the Contest, so be sure to submit only your best work
Skills & Qualifications:
- Be a kitchen-hacking whiz and champion of shortcuts
- Be a “mash-termind” of quick and easy family meals
- Must have an undying love for Bob Evans grocery products, including mac & cheese and mashed potatoes
- Your secret weapon is “bacon” magic happen in the kitchen with time-saving tips and tricks
- Be a sausage enthusiast who can make this simple ingredient versatile
Key Responsibilities:
- Serve as the Bob Evans Replacement Spokesperson from July 2024 through December 2024
- Provide sizzling kitchen shortcuts or hacks on an ongoing basis to inspire others looking for time-saving, original and inspiring tips
- Create and share content featuring Bob Evans grocery products on your social channels
- Sign an independent contractor agreement and have your name and content utilized in media materials and social posts and appear in media interviews
Judging:
- Originality (unique, interesting or unexpected idea, Submission, or hack/tip) (25%)
- Storytelling (well thought out, contains elements of a good story) (25%)
- Creativity (original story or idea, conveys ingenuity or imagination) (25%)
- Personality/Presence (energetic and compelling, fit with the Sponsor’s overall brand) (25%)
May-June: Finalists notified and interviewed; candidate selected and notified; paperwork executed
ONE (1) CONTEST GRAND PRIZE: A “year of Bob Evans products” fulfilled as $130 of product coupons, terms and conditions apply, and the honorary position of “Replacement Spokesperson” which comes with duties and obligations such as social media posts and interviews during the period of July 15, 2024 through December 31, 2024 specified in the Contract form, and $35,000 (payable ½ upon Contract execution and ½ upon completion of Contract duties). It is anticipated that the duties referenced in the Contract will obligate the Replacement Spokesperson to perform approximately ten to fifteen (10-15) hours of obligations over the term of the Contract as Replacement Spokesperson
TWO (2) FINALIST PRIZES: A “year of Bob Evans products” fulfilled as $130 of product coupon
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