Oreo wants you to come up with their next flavor, and it could earn you $500,000 in cash! From now until July 14, come up with a new Oreo flavor, use the hashtags #MyOreoCreation and #Contest and share your ideas on Instagram, Facebook or Twitter for your chance to win.
Need a little inspiration? Ellie Kemper and friends will give you some Oreo Ideas in this video
Official Rules: Open to US, DC, 18 and older. Begins on May 8, 2017 and ends on July 14, 2017. Entry Limit: One unique entry per person per day, regardless of method of entry.
Text Entry: text your idea (photo/video is optional) that captures the next creation or essence/inspiration of a creation that an OREO cookie should capture to 59526. Submission examples include, but are not limited to: “sunset on the beach” or “singing in the rain”. Once the text/image has been received, you will receive one reply message from an automated system stating whether your entry was received.
Facebook, Instagram and Twitter Entry: post or Tweet your photo, video or just copy and include the hashtags #MyOREOCreation #Contest. Locate the Contest post/Tweet. Upload your photo or video as a comment or just comment on the Sponsor’s post/Tweet with your Submission
Website: From May 25, 2017 at 12:00 am ET through July 14, 2017 at 11:59 pm visit myoreocreation.com
Judging Criteria: Taste Appeal (40%)- Submission creation must be delicious and/or evoke a feeling of joy/deliciousness; Creativity (30%) Submission must be a smart/creative design and have a relevant theme to inspire a 2018 OREO cookie creation; Originality (30%) Submission must be unique and evoke a taste, feeling or remind you of an experience that would inspire an OREO cookie creation.
In Spring/Summer 2018, Sponsor will develop and produce three Finalist Prize winners’ Submission creations which will be placed in market for a limited time during Spring/Summer 2018. Sponsor will determine in their sole discretion if more Finalist creations will be produced should inventory be depleted prior to end of Voting Phase. Sponsor has the right to reproduce any Finalist creations during or after the Contest Period. Limit: one vote per individual per day, regardless of method of voting.
One (1) Grand Prize: $500,000 check and a trip package to New York City, NY. Trip includes Roundtrip, coach class air travel for winner and one guest from major airport nearest winner’s residence to New York City, NY; 4 days/3 nights hotel accommodations (single room, double occupancy) at a hotel determined by the Sponsor in its sole discretion; and attendance for two to the OREO headquarters event. ARV: $504,660
Three (3) Finalist Prizes: $25,000 check and the opportunity to have OREO cookie creation produced and available in market for a limited time. ARV: $25,000