Gap Casting Call Contest / Instant Win Game

Tell the Gap how your little star brightens up the world for a chance to become the new face of GapKids and babyGap.

Thanks to Lisa M for finding this and sending it in

Sweeps Rating: Okay

Eligibility: open only to legal residents of the fifty (50) United States (including the District of Columbia), Canada, and Puerto Rico who are at least eighteen (18) years old at the time of entry and who did not purchase any equipment for the purpose of entering this Promotion.

Entry Dates: begins on April 2, 2012 and ends on May 25, 2012 at 11:59 p.m. ET

Entry Phase: April 2 to April 22, 2012 at 11:59 pm ET
Judging Phase: April 23 to May 4, 2012 at 11:59 pm ET
Voting Phase (Instant Win Game): May 21 to May 25, 2012 at 11:59 pm ET

Instant Win Game Play Limit: You may play once per day during the Voting Phase.

How to Enter: two ways

Online: visit

Smartphone: download the Gap Casting Call App for iPhone or Android. If you participate through your iPhone or Android, message and data rates may apply and you should contact your wireless provider for pricing details.

The Contest: During the Upload Phase, follow the links and instructions to upload and submit a photograph and short essay of your child

There are four (4) categories for Submissions:

  • baby boys who are between 0-4 years of age enter into the babyGap boy category
  • baby girls who are between 0-4 years of age enter into the babyGap girl category
  • boys 5-12 years of age enter into the GapKids boy category
  • girls 5-12 years of age enter into the GapKids girl category

The photo must have been taken within the last three (3) months of the date of upload

Contest Entry Limit: You may submit up to five (5) Submissions during the Upload Phase.

Twenty (20) Contest Finalist Prizes (five (5) from each category): Finalist winner will receive a babyGap & GapKids photo shoot prize package, consisting of: a trip package for Finalist and the child featured in Finalist’s Submission to the babyGap/GapKids photo shoot, including roundtrip, coach-class air transportation for one (1) adult and one (1) child from a major airport near Finalist’s home to New York or California ; up to 6 nights accommodations at a hotel of Sponsors’ choice; opportunity to participate in a professional photo shoot where photographs captured will be used for the Voting Phase of the Contest and may, in Sponsor’s sole discretion, be utilized in a future Gap Inc. marketing campaign; and a $500 gift card to cover travel expenses. ARV: $7,500 USD. Each Finalist must travel for up to 6 days between May 5, 2012 and May 13, 2012 or prize will be forfeited in its entirety and no substitution will be provided except in Sponsors’ sole discretion.

Finalist Prize Limit: One Finalist Prize per person.

Four (4) Grand Prizes (one from each category): Grand Prize winner will receive: $1,000 Gap Gift Card and a $10,000 grant will be made to Communities in Schools in winner’s name.

Grand Prize Limit: One Grand Prize per person.

Sixteen (16) Runner-Up Prizes (four from each category): Runner-up winner will receive: $500 Gap Gift Card.

Five (5) Instant Win Game Prizes: $500 Gap Gift Card

Instant Win Game Prize Limit: One Instant Win Game prize per person.

Contest Winner Determination: during the Judging Phase, a panel of qualified judges determined by Sponsor in its sole discretion will select the twenty (20) finalists: five (5) from the babyGap boys category, five (5) from the babyGap girls category, five (5) from the GapKids boys category and five (5) from the GapKids girls category.


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