@Hersheys Score a chance to win an ultimate tailgating SUV or 1 of hundreds of other instant prizes.
Eligibility: US, 21+
Entry Dates: August 1 – November 30, 2011 at 11:59 pm EST
How to enter: two ways
Online: visit www.hersheys.com/smoressmiles
Text: SMORES to shortcode 44144.P
Entry Limit: one play and one entry per person/text message/mobile phone/e-mail address/address per day regardless of method of Play.
One Grand Prize: A 2011 CHEVY Equinox and a Hitch Mount Grill. Vehicle will be delivered with standard equipment. ARV: $40,000.00
Instant Win Game Prizes:
(30) First Prizes: One Chill and Grill on Wheels. ARV: $150.00 each
(300) Second Prizes: One Grill Master BBQ Set. ARV: $20.00 each
Prize Limit: one Instant-Win Prize per person/e-mail/postal address
Drawing Date: on or about December 7, 2011
Official rules: www.hersheys.com/smoressmiles/promotion/rules.aspx?ICID=SMR2036
Sweeps Rating: Okay