Hershey’s S’mores Fall Tailgating Instant Win Game

@Hersheys Score a chance to win an ultimate tailgating SUV or 1 of hundreds of other instant prizes.

Eligibility: US, 21+

Entry Dates: August 1 – November 30, 2011 at 11:59 pm EST

How to enter: two ways

Online: visit www.hersheys.com/smoressmiles

Text: SMORES to shortcode 44144.P

Entry Limit: one play and one entry per person/text message/mobile phone/e-mail address/address per day regardless of method of Play.


One Grand Prize: A 2011 CHEVY Equinox and a Hitch Mount Grill. Vehicle will be delivered with standard equipment. ARV: $40,000.00

Instant Win Game Prizes:

(30) First Prizes: One Chill and Grill on Wheels. ARV: $150.00 each

(300) Second Prizes: One Grill Master BBQ Set. ARV: $20.00 each

Prize Limit: one Instant-Win Prize per person/e-mail/postal address

Drawing Date: on or about December 7, 2011

Official rules: www.hersheys.com/smoressmiles/promotion/rules.aspx?ICID=SMR2036

Sweeps Rating: Okay

Disclosure: this sweepstakes listing may contain an affiliate or tracking link but we do not use referral links. Read about our policies for more details.

New This Week:


  1. I’ve been sweeping for MONTHS and haven’t won anything…not even a box of trash bags…but I’m of the old school when we had to hand-address everything and affix stamps, etc. I loved it then and I love it now…just wish I was a little luckier. Thanks for making it so easy for us.

    • Angela Dupree says

      I have won a few small thing but I have won alot fron facebook, keeps on trying is my motto someone has to win. Good luck and keep trying I know i will not quit!

    • Don’t feel bad, I am not winning a lot of stuff myself. Usually only small prizes nothing over $25. Instant win games are the worst for me, have never had any luck with them. Most of my wins have been on Twitter. Just keep entering and you will win something. Good Luck to you.

      • I haven’t won anything on Twitter and thought that maybe no one did. It’s nice to know that people really do win so I’ll keep trying. Congrats!

  2. Christine says

    I won $2000 and some smaller prizes.

  3. Is anybody coming up with this error?: We’re sorry! The system has experienced an error. Please try again later.

    • Yes, I have been getting the same errors for about a week. Thought that it was only me, must be something wrong the page.

  4. I haven’t been able to get into the game either for the past 4 days ~ not on Firefox or Explorer and now today, on Firefox, it states that I’m “not allowed to access it from this server”……….

  5. Strange message from the website:

    Access Denied
    You don’t have permission to access “http://www.hersheys.com/smoressmiles/promotion/” on this server.

  6. I too keep getting: We’re sorry! The system has experienced an error. Please try again later.

    I use Internet Explorer.

  7. Just won the barbecue set! Thanks, Sweetie!

  8. I won one of their sweeps last year. I got a bunch of coupons and an awesome shirt, and it came hella fast.

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