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Daisy Brand Freshen Up Your Fridge Contest

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Daisy Brand Cottage Cheese invites Americans to take another look at the heart of their kitchens – the refrigerator – and make a fresh commitment to healthy eating.

Eligibility: open only to legal residents of the fifty (50) United States and District of Columbia who are at least eighteen (18) years of age at the time of entry and who did not purchase any products, services or equipment for the purposes of entering this Contest

Entry dates: June 7, 2010 and ends on August 31, 2010 at 11:59 p.m. ET

How to Enter: visit www.FreshenUpYourFridge.com. Submit one essay, in 50 words or fewer, telling why and how your eating habits could be improved through a fresh fridge makeover, in order to receive one (1) entry into the Contest.

Sweeties Note: You do not need to click the opt-in button to submit an entry into the Contest

For All Submissions: Each entrant may submit one (1) Submission during the Promotion Period.

Winner Determination: After the conclusion of the Promotion Period, on September 7, 2010, a panel of qualified judges will select the potential Grand, First, Second and Third Prize winners. The entrants with the highest-scoring Submissions from among all eligible Submissions based on the following criteria will win:

  • Creativity of Submission (25%)
  • Quality of writing featured in the Submission (10%)
  • Ability to convey a desire to lead a healthy lifestyle (45%)
  • Emotional connection (20%)

Winner Notification: The potential winners will be notified by email, mail, telephone or other communication method by September 13, 2010.

Prizes:

ONE (1) GRAND PRIZE: A prize package consisting of a Whirlpool Resource Saver side-by-side refrigerator with 6th Sense Technology; a one (1) year supply of Daisy Brand Cottage Cheese; and an in-home visit by a registered dietitian; and a $50 gift card that may be used to purchase healthy food. ARV: $2,059.

ONE (1) FIRST PRIZE: One (1) year supply of Daisy Brand Cottage Cheese; and a $500 Visa® gift card. ARV: $760.

ONE (1) SECOND PRIZE: One (1) year supply of Daisy Brand Cottage Cheese and a $250 Visa® gift card. ARV: $510.

Official Rules: freshenupyourfridge.com/contest/rules

Sweeps Rating: Okay

Photo credit: Daisy Brand

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Comments

  1. Shalane says:

    My goal this summer has been to eat healthy because I am pregnant and I really need the nutrients. It is very difficult to transform a household though! My husband is very much a junk food eater and I feel that he is setting a bad example for my 3 year old. I think by winning this contest he may see how other people care about the health of the human race.

  2. Allison says:

    Has anyone tried to do this? 50 words is almost impossible to meet the requirements of being creative, having quality writing, conveying a desire to lead a healthy lifestyle, and making an emotional connection. Do you think they truly count the words?

    I wrote something I thought was pretty good, but it was about 70 words. I cut/deleted it down to 50 words before submission, but it really cut out the “writing quality” and “emotional connection.”

  3. Kristen Thompson says:

    Stir with salsa and enjoy with chips and crackers…sounds good to me.

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