Play the Heineken Holiday Instant Win Game daily for a chance to win a custom Heineken x Victrola Record Player or one of 20,000 instant prizes. Visitors can check their luck daily on the official Heineken Holiday site to see if they are an instant winner, with all entries also automatically included in the drawing for the grand prize record player.
ELIGIBILITY: US, 21+
END DATE: December 31, 2026
LIMIT: Daily Entry
Sweepstakes Grand Prize (306 – max 6 per state): one Heineken x Victrola co-branded journey suitcase Record Player and carrying case. Exact model, color, design, and options as solely determined and designated by Sponsor. ARV: $75
Instant Win Prize #1 (20,000): one TouchTunes code redeemable for two (2) credits in the TouchTunes app. Prize redemption requires downloading the TouchTunes application
Instant Win Prize #1 winners will receive their TouchTunes code on-screen and must print and/or save it, then follow the provided instructions to redeem it in the TouchTunes app. Codes will not be resent or redistributed to any potential instant winner after initial display on-screen.
Instant Win Prize #2 (100): a $35 Victrola Gift Card
A maximum of one prize may be awarded per person or household; however, for this Promotion, any instant prize winner remains eligible for the grand prize drawing.



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