Play the Cracker Barrel Rewards Merry Match Game daily for your chance to win one of more than 1,100,000 prizes and food offers instantly. Plus you will be entered to win a $5,000 check; Pancakes for a Year and a $250 Cracker Barrel Old Country Store® gift card. Choose from a free sharables item redeemable in-store or online, a free dessert (up to about $5.99), or bonus “Pegs” (15 Pegs or 10 Pegs) that you can redeem on future purchases.)
See below for alternative, no purchase entry method
ELIGIBILITY: US, 18+
END DATE: December 31, 2025
LIMIT: Daily Entry
This Promotion includes an Instant Win Game and a Contest.
To enter the Contest, you must play the “Merry Match Game” and ultimately obtain one of the 3 highest scores in a single game to be a potential winner of a Contest prize. The highest scores will be posted in real time on a leaderboard. The leaderboard scores are subject to review by Sponsor and Administrator for verification of compliance with these Official Rules.
A participant in the Cracker Barrel Rewards Program may have a maximum of 500 Rewards Program “Pegs” in their Rewards Account at any given time. Accordingly, if a participant plays this Instant Win Game when they have more than 475 Pegs, they may not fully receive a Pegs Offer won in this Instant Win Game. Participant will receive part of a Pegs Offer added to their Rewards Account so long as the 500 Peg limitation is not exceeded.
To Play the Game: During the Promotion Period, login to your Rewards Program account online at Here or on the Cracker Barrel Rewards app and navigate to the Bonus Game page. Then, play the Merry Match Game or click the ‘Skip’ link to immediately initiate your Instant Win play for a chance to win an Instant Win prize.
Your game score in the Merry Match will have no impact on the results of the Instant Win. However as described below in the section entitled “How to enter the Contest,” your game score is material to determining if you will be a potential winner of the Contest. On a given day, you will only earn an Instant Win play the first time you play Merry Match or Skip. Daily Instant Win Plays must be used at the time they are earned and will not be banked.
There is no limit to the number of times you may play the Merry Match Game for your entertainment or for purposes of entering the Contest, details of which are set forth below.
The Merry Match Game is presented by Administrator’s Game Engine partner. When you initiate the Merry Match Game, the Game Engine Partner will automatically place a necessary cookie in the form of a token on your web browser solely for the purpose of collecting relevant information about your game play. If you prefer not to allow the Game Engine partner cookie, you must click the button to skip the Merry Match Game.
There are 2 ways to earn Bonus Instant Win Plays.
Make a Purchase: Make a purchase in-store, on the Website or in App of any amount while using your Rewards Account† to earn 1 Bonus Instant Win Play. Excludes gift cards, online merchandise orders and orders delivered through third-party delivery services. It may take up to 24 hours after your check is closed or your catering order is picked up for Bonus Instant Win Plays to appear in your Rewards Account.
No Purchase Necessary Method: During the Promotion Period, login to your Rewards Account on the Website or in the App, visit the No Purchase Site, enter your email address and follow the instructions to answer 5 survey questions. You will automatically receive 1 Bonus Instant Win Play added to your Rewards Account.
Bonus Instant Win plays may be banked but will be forfeited if not used during the Promotion Period.
How to Enter the Contest:
- For each game, entrants start with 15 Moves
- The game ends when entrant’s Move count reaches
- Earn 1 Bonus Move if you connect a Chain of 10 or more identical Icons
Point Boosters:
Double Points Star (offered when Entrant creates a Chain of 8 or 9 identical Icons for any Move other than the final Move) appears on the board as a Star icon. Activate the Star by tapping on it and for a limited duration while the Star remains “active” (timing also displayed at the top of the game board) you will earn Double Points for each Chain you create and/or Points earned by activating the Holly Bomb or Bell Gravity Ball (see details below). Chains created during this duration do not count as Moves. You will not earn a Double Points Star if you have an existing Star on your game board.
Holly Berry (offered when Entrant creates a Chain of 10 – 14 identical Icons) appears as a Holly icon. Activate by tapping the Holly, and you will clear a cluster of nearby Icons of any type and you will earn 10 additional Points for each cleared Icon. Activating the Holly Berry does not count as a Move.
Bell Gravity Ball (offered when Entrant creates a Chain of at least 15 identical Icons) appears on the board as a Bell icon that will have multiple Icons of one randomly selected type attached to it. Activate the Bell by tapping on it and it will clear every Icon on the board of the type that is attached. Entrant will earn 10 Bonus Points for each cleared Icon. Activating the Bell Gravity Ball does not count as a Move.
There is no limit to the number of Boosters that you can earn during the Game.
You may receive 1 Daily Instant Win Play per day and 1 Bonus Instant Win Play per day (by either of the above methods) during the Promotion Period. There is no limit on the number of times you may play the Merry Match Game for the purposes of entering the Contest.
Contest Prizes:
One (1) Cracker Barrel-themed room makeover, awarded as a $5,000 check; Pancakes for a Year and a $250 Cracker Barrel Old Country Store® gift card. “Pancakes for a Year” awarded as multiple Cracker Barrel Old Country Store® gift cards totaling $350 that can be used to provide 1 side of two pancakes for 1 person ($6 average per visit) each week over the course of 52 weeks. ARV: $5,600.00.
One (1) Second Prize: Pancakes for a Year and a $250 Cracker Barrel Old Country Store gift card. Pancakes for a Year awarded as multiple Cracker Barrel Old Country Store gift cards totaling $350 that can be used to provide 1 side of two pancakes for 1 person ($6 average per visit) each week over the course of 52 weeks. ARV: $600.00
One (1) Third Prize: 1 $250 Cracker Barrel Old Country Store gift card. ARV: $250.00.
Instant Win Prizes and Offers (1,160,700):
(200) $25 Gift Card Prizes: 1 $25 Cracker Barrel gift card. ARV: $25.
(500) $10 Gift Card Prizes: 1 $10 Cracker Barrel gift card. ARV: $10.
(100,000) Ornament Offers: $1.00 off any ornament.
(100,000) Shareables Offers: 1 free Shareable with a dine-in purchase of $40 or more (exclusive of alcohol, taxes and gratuity) in a single transaction.
(100,000) Retail Discount Offers: $5 off any retail purchase of $25 or more (exclusive of taxes) in a single transaction at the Old Country Store.
(100,000) Dining Discount Offers: 15% off of your total check (exclusive of alcohol, taxes and gratuity) when you spend $35 or more while dining-in.
(100,000) French Toast Offers: Buy 1 order of Cinnamon Swirl French Toast or Momma’s French Toast, receive a second order for free.
(20,000) 25-Peg Offers
(50,000) 10-Peg Offers
(250,000) 5-Peg Offers
(340,000) 1-Peg Offers
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