MorningStar Farms Meatless Monday Promotion

Every Meatless Monday, Morningstar Farms is giving away prizes that make it easy to eat meatless – think cookware, cutlery, gadgets, grills and more!

Sweeps Rating: Okay

Eligibility: Open to legal residents of the fifty (50) United States and District of Columbia who are eighteen (18) years of age or older

Entry Dates: begins on January 23, 2012 and ends on May 7, 2012 at 9:00:00 PM ET. A new Mission Period is each Monday from 9:00:00 AM (ET) to 9:00:00 PM (ET)

How to Enter: visit www.facebook.com/morningstarfarms (visit their Facebook page each Monday to find out what the mission is for that week)

Alternative Weekly Entry: To enter a Weekly Drawing without completing a Mission visit fb.morningstarfarms.com/MeatlessMonday/AlternateEntry

Entry Limit: one entry per person per weekly. Non-winning entries will not be rolled over into subsequent weekly drawings.

Prizes:

MISSION ONE PRIZES: 1/23/12

One (1) Kitchen Makeover Prize: to be awarded in the form of a gift card for a Sponsor-selected home improvement store (ARV $4,000).

Multiplier: If two thousand (2,000) unique eligible entrants complete Mission #1 during the Mission Period, two (2) Prizes will be available.

MISSION TWO PRIZES: 1/30/12

Five (5) Prizes: Each Prize consists of a George Foreman grill (model GRP4EMB) (ARV $109.99 ea.).

Multiplier: If one thousand (1,000) unique eligible entrants complete Mission #2 during the Mission Period, ten (10) Prizes will be available.

MISSION THREE PRIZES: 2/6/12

Five (5) Prizes: Each Prize consists of a digital food steamer (ARV $75 ea.).

Multiplier: If twenty-five hundred (2,500) unique eligible entrants complete Mission #3 during the Mission Period, ten (10) Prizes will be available.

MISSION FOUR PRIZES: 2/13/12

Five (5) Prizes: Each Prize consists of a one (1) year supply of Veggie Dogs awarded in the form of twelve (12) free product coupons (ARV $52.68 ea.).

Multiplier: If five thousand (5,000) unique eligible entrants complete Mission #4 during the Mission Period, ten (10) Prizes will be available.

MISSION FIVE PRIZES: 2/20/12

Three (3) Prizes: Each Prize consists of a Calphalon knife set. (ARV $289 ea.).

Multiplier: If two thousand (2,000) unique eligible entrants complete Mission #5 during the Mission Period, six (6) Prizes will be available.

MISSION SIX PRIZES: 2/27/12

Three (3) Prizes: Each Prize consists of a Kitchen Aid 5 qt. stand up mixer (actual model to be awarded to be determined by Sponsor) (ARV $328.90 ea.).

Multiplier: If twenty-five hundred (2,500) unique eligible entrants complete Mission #6 during the Mission Period, six (6) Prizes will be available.

MISSION SEVEN PRIZES: 3/5/12

Three (3) Prizes: Each Prize consists of a 14 piece Calphalon Cookware set (ARV $298 ea.).

Multiplier: If sixty-five hundred (6,500) unique eligible entrants complete Mission #7 during the Mission Period, six (6) Prizes will be available.

MISSION EIGHT PRIZES: 3/12/12

Five (5) Prizes: Each Prize consists of a one (1) year supply of Veggie Meatballs awarded in the form of twelve (12) free product coupons (ARV $52.68 ea.).

Multiplier: If five thousand (5,000) unique eligible entrants complete Mission #8 during the Mission Period, ten (10) Prizes will be available.

MISSION NINE PRIZES: 3/19/12

Three (3) Prizes: Each Prize consists of a 7 qt. digital slow cooker (ARV $153.40 ea.).

Multiplier: If three thousand (3,000) unique eligible entrants complete Mission #9 during the Mission Period, six (6) Prizes will be available.

MISSION TEN PRIZES: 3/26/12

Three (3) Prizes: Each Prize consists of a 9-cup food processor (ARV $279 ea.).

Multiplier: If three thousand (3,000) unique eligible entrants complete Mission #10 during the Mission Period, six (6) Prizes will be available.

MISSION ELEVEN PRIZES: 4/2/12

Five (5) Prizes: Each Prize consists of a 6 qt. electric wok (ARV $99 ea.).

Multiplier: If thirty-five hundred (3,500) unique eligible entrants complete Mission #11 during the Mission Period, ten (10) Prizes will be available.

MISSION TWELVE PRIZES: 4/9/12

Five (5) Prizes: Each Prize consists of twelve (12) free Morningstar Farms® product coupons (ARV $52.68 ea.).

Multiplier: If six thousand (6,000) unique eligible entrants complete Mission #12 during the Mission Period, ten (10) Prizes will be available.

MISSION THIRTEEN PRIZES: 4/16/12

Five (5) Prizes: Each Prize consists of a Veggie Burger thermometer (ARV $58.68 ea.).

Multiplier: If three thousand (3,000) unique eligible entrants complete Mission #13 during the Mission Period, ten (10) Prizes will be available.

MISSION FOURTEEN PRIZES: 4/23/12

Three (3) Prizes: Each Prize consists of a Weber Q320 2-Burner Gas Grill (ARV $416.90 ea.).

Multiplier: If five thousand (5,000) unique eligible entrants complete Mission #14 during the Mission Period, six (6) Prizes will be available.

MISSION FIFTEEN PRIZES: 4/30/12

One (1) Kitchen Makeover: to be awarded in the form of a gift card for a Sponsor-selected home improvement store (ARV $4,000).

Multiplier: If four thousand (4,000) unique eligible entrants complete Mission #15 during the Mission Period, two (2) Prizes will be available.

MISSION SIXTEEN PRIZES: 5/7/12

No prize is available for Mission #16, but Sponsor will donate $1 to Meatless Monday for each person who completes Mission #16 during the Mission Period up to $5,000.

Prize Limit: one prize per person throughout the Promotion Period.

Drawing Dates: At the end of each Mission Period, the designated number of prize winner(s) will be randomly selected from all eligible entries received during the corresponding Mission Period. The potential prize winner(s) will be notified by telephone and/or mail and/or e-mail.

Rules: http://www.morningstarfarms.com/content/dam/morningstarfarms/meatlessMonday/mm_promotion_rules.pdf