Pure Leaf is honoring mothers everywhere this Mother’s Day with cash prizes. Two hundreds mothers will get $2,000 cash! Share your motherhood story and say why you deserve a grant as a mom.
Pure Leaf believes “No Is Beautiful.” Nearly 2/3 of moms have questioned their value because they were overwhelmed with doing it all. Household chores, childcare, and job stresses feel endless, and saying “no” to those responsibilities often comes at a real financial cost.
Eligibility: US and District of Columbia, 18+ (19 or over in Alabama and Nebraska) who identify as a mother
Entry Dates: May 9, 2023 – October 31, 2023 at 11:59 pm ET
Entry Limit: one entry per person per entry period.
Entry Periods:
- May 9 – June 30
- July 1 – August 31
- September 1 – October 31
All entries must be unique and you may not submit the same entry more than once.
Judging Criteria:
- What is the Entrant’s personal sense of understanding of what ‘doing it all’ means (34%)?
- Does the Entrant demonstrate awareness of the significance of the grant beyond monetary value and the likelihood to continue advocating for their ‘no’ (33%)?
- Did the Entrant share a response that was truly reflective of how the grant will help them say ‘no’ and reclaim their time (33%)?
Prizes (200 – 70 from entry period 1, 65 from entry period and 65 from entry period 3): $2,000 awarded in the form of a check.
Random Drawings on or about July 5, September 5, and November 3 (1,500 – 500 per entry period). The 500 entries selected will be judged on or about August 1, October 13, and December 15.
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