Play the Velveeta Big Ten Basketball Instant Win Game daily for your chance at over 5,000 prizes. Upload a receipt to enter for another chance to win the grand prize trip to the 2022 Big Ten Men’s Basketball Tournament in Indianapolis or one of thousands of instant win prizes.
Official Rules: US, 18+. December 3, 2021 – April 1, 2022 at 11:59 pm ET. One entry per person per day.
Note: the sweepstakes portion requires a purchase or entry by mail. See rules for mail-in option.
Sweepstakes Entry Period 1 Prize (1): A trip for four to Indianapolis, IN for Big Ten Championship Experience. Trip package includes round trip, coach class air transportation for four from a major airport near winner’s home to Indianapolis, IN; three nights accommodations at a hotel determined by Sponsor in its sole discretion (two rooms, double occupancy); ground transportation to and from destination airport and hotel; four game tickets for three games; $5,300 check; breakfast with a B10 talent (all details determined by Sponsor), $500 worth of Big Ten merchandise; and travel agent services. Winner must travel on March 11, 2022 and return on March 14, 2022 or prize will be forfeited. ARV: $19,670
Sweepstakes Entry Period 2 Prize (1): Branded basketball court, hoop, net return system, sports court, ball rack, basketballs, ball pump and onsite labor to assemble/install. Winner can also select add-ons or the cash value, including team bench, scorekeeper, custom uniforms, sport light, and outdoor speaker. ARV: $19,309.00. Should the winner elect to donate the prize instead, they will collaborate with the Publicis Groupe team to find a suitable candidate (i.e., community center/park in their neighborhood) and work with that organization to fulfill the prize.
Instant Win Prizes (5,500):
- (3) Velveeta Cornhole Set. ARV: $995
- (2) Velveeta Locker Room Chair. ARV: $225
- (50) $100 Shop.BigTenStore.com gift card
- (15) Velveeta Cooler 15 $71
- (50) Velveeta Jersey. ARV: $64
- (30) Outdoor Speaker & Wireless Powerbank. ARV: $55
- (100) $50 Shop.BigTenStore.com gift card. ARV: $50
- (200) $25 Shop.BigTenStore.com gift card. ARV: $25
- (50) Velveeta Basketball. ARV: $23
- (500) $10 Shop.BigTenStore.com gift card.
- (500) Free product coupon good for a 2# Velveeta Original Loaf. ARV: $7.99
- (4,000) Free product coupon good for a box of Original Velveeta Shells and Cheese Dinner. ARV: $3
Limit: one Sweepstakes Grand Prize and one Instant Win Game prize per email address/person/household.