6,151 WINNERS! Play the Score with Velveeta Instant Win Game daily for your chance to win a VIP trip for 4 to the 2019 SEC Championship Game in Atlanta & thousands of awesome instant prizes. Register to get started.
Sweepstakes August 1 to October 31.
Instant Win Game August 1 to December 1.
With Purchase: Purchase participating Velveeta Shells and Cheese and/or Velveeta Loaves as outlined in Appendix A of the Rules, locate the UPC code on the pack and keep your receipt. Take an image of your entire receipt. The receipt image must be clear and legible, include retailer name, purchase date and time, the Velveeta Shells and Cheese and/or Velveeta Loaves purchase, and the purchase price. Then, visit the Website, register (on your first visit) or login, and follow the instructions to upload the image of your receipt. You will receive one Sweepstakes entry for each package of Velveeta Shells and Cheese and/or Velveeta Loaves purchased (i.e. if you purchase a three pack bundle, you will receive three Sweepstakes entries).
Without Purchase Mail: To enter the Sweepstakes without making a purchase, hand print your name, address, day and evening phone numbers, email address, and date of birth on a 3″ x 5″ piece of paper and mail it in an envelope with proper postage to:
Score with Velveeta
c/o HelloWorld, Inc.
P.O. Box 5046, Department 840884
Kalamazoo, MI 49003-5046
You will receive one Sweepstakes entry. Limit: One entry per envelope. All mail-in entries must be handwritten and must be postmarked by October 31, 2019 and received by November 7, 2019.
Sweepstakes Entry Limit: Each entrant may enter the Sweepstakes up to thirty times during the Promotion Period regardless of method or combination of methods of entry.
Instant Win Game: : During the Instant Win Game Phase, visit the Website, register (on your first visit) or login, and advance to the Instant Win Game page to receive one Instant Win Game play for that day. Each entrant may play one time per day during the Promotion Period.
Sweepstakes Prize (1): A trip for four to Atlanta, GA. Trip package includes round trip, coach-class air transportation for four from a major airport near winner’s home to Atlanta, GA; two nights’ accommodations at a hotel determined by Sponsor in its sole discretion (two rooms, double occupancy); ground transportation to and from destination airport and hotel; four Championship Game Prime tickets; four Legends Dinner tickets; four Coaches Luncheon tickets; four Fanfare tickets; four Gameday Programs; four transportation shuttle passes; four SEC Hospitality Center tickets; $500 spending money; and travel agent services. Winner must travel on Friday, December 6, 2019 and return on Sunday, December 8, 2019 or prize will be forfeited. Sponsor will also provide winner a single cash payment in the form of a corporate check, which is intended to assist the winner with any federal, state, or other tax obligations related to the Grand Prize. The Tax Gross-Up Payment will be $3,300. ARV: $15,660
Instant Win Prizes (6,150):
- (50): $100 SECstore.com gift card
- (100) $50 SECstore.com gift card
- (250) $25 SECstore.com gift card
- (750) $10 SECstore.com gift card
- (5,000) A free product coupon redeemable for Original Velveeta Shells and Cheese. ARV: up to $3
Official Rules: US, 18+. August 1 – December 1, 2019. One entry per person per day.