Play the Coke NCAA March Madness Bracket Refresh Instant Win Game for your chance to win cash and prizes. Enter your Coke & POWERADE branded codes for the chance to get a team. Every time they win – YOU win! See all prizes like $25K CASH!
Sweepstakes Rating: Okay (Official Rules)
Eligibility: US, DC, 13 and older, and who have a Coke.com or MCR account at the time of entry.
Entry Dates: begins at 12:00 p.m. ET on February 20, 2017 and ends at 12:00 p.m. ET, on March 23, 2017 (except for 3/16 at 12:01 p.m. ET through 3/20 at 11:59 a.m. ET when the instant win games will be unavailable)
Random Drawing: on or about Administrator will randomly select the potential Grand Prize and NCAA March Madness Bracket Refresh Sweepstakes Prize winners from among all eligible entries for the applicable prize, on or around 5 days after the end of the Tournament and each selected entrant will be the potential winner of the applicable prize. The potential winners will be notified by email, mail, or phone.
Instant Win Game Phases:
starts at 12 pm ET and ends at 12 pm ET
- Bracket (The Pre-Refresh Gifts): February 20 – March 16, 2017
- Bracket Refresh (The Post-Refresh Gifts): March 20 – March 23, 2017
Purchase Coca-Cola-branded or POWERADE-branded Products to Obtain Codes: Each participating Coca‑Cola-branded or POWERADE-branded product that you purchase will contain a unique code under the cap or inside the packaging. For shrinkwrap packaging, only manual code entry is available. Visit coca-cola.com/bracket-refresh. Follow the links and instructions to provide your Product Code (either by typing it in online or by scanning it if you are entering on your mobile device) and you will automatically proceed to the applicable instant win game phase and get one play. If you are a winner in the applicable instant win game, you will receive 1 randomly-selected virtual Game Piece based on the quantities and odds stated below. If you do not win the applicable instant win game, you automatically will receive 1 entry into the NCAA March Madness® Bracket Refresh Sweepstakes regardless of the phase during which you played.
Alternate Method of Entry (AMOE, without purchase):
- visit coca-cola.com/bracket-refresh and create or log into your account
- Then click here and proceed to play the instant win game
If you are a winner in the applicable instant win game, you will received 1 randomly-selected virtual Game Piece based on the quantities and odds stated below. If you do not win the applicable instant win game, you automatically will receive 1 entry into the NCAA® March Madness® Bracket Refresh Sweepstakes.
The Instant Win Game is not compatible with systems using Opera Web Browsers.
For the Instant Win Games (Bracket and Bracket Refresh): Game Pieces will be randomly distributed during the Promotion Period. Up to 800,000 Game Pieces will be distributed during the Bracket Phase and up to 90,000 Game Pieces will be distributed during the Bracket Refresh phase. Only teams that are playing in the Sweet Sixteen will be awarded during the Bracket Refresh phase. Limit: up to 1 of each Game Piece/team per person. Once teams have been assigned to the Regions and Seeds for the Tournament, follow the team that corresponds to your Game Piece to see if you will receive a gift or be eligible for the Grand Prize Sweepstakes.
Entry Limit: five instant win game plays per person per day
One (1) Grand Prize: $25,000 made out to the winner; and a POWERADE Hydration Kit prize pack ARV: $25,750
One (1) NCAA March Madness Bracket Refresh Sweepstakes Prize: A trip for 2 to the 2018 Final Four in San Antonio, TX; and a POWERADE Hydration Kit prize pack, all details determined by Sponsor in its sole discretion. Trip prize package includes round trip, coach-class air transportation for 2 from a major airport near winner’s home; 2 nights’ accommodations at Sponsor’s choice of hotel (single room, double occupancy); ground transportation between airport and hotel; 2 tickets to the 2018 NCAA Men’s Final Four, which includes the National Semifinals & Championship Final Games; a $500 prepaid gift card that may be used for spending money; and travel agent services. ARV: $10,750
Bracket Round (Pre-Refresh Gifts): Every person who has a Game Piece that he or she received during the Bracket Round for a team that wins in round 1 will be given a First Round gift. Every person who has a Game Piece that he or she received during the Bracket Round for a team that wins in round 2 will be given a Second Round gift. Every person who has a Game Piece that he or she received during the Bracket Round for a team that wins in the NCAA® Sweet Sixteen® will be given a Sweet Sixteen gift. Every person who has a Game Piece that he or she received during the Bracket Round for a team that wins in the NCAA® Elite Eight® will be given an Elite Eight gift. Every person who has a Game Piece that he or she received during the Bracket Round for a team that wins in the NCAA® Final Four® will be given a Final Four gift.
Every person who has a Game Piece that he or she received during the Bracket Round for a team that wins the entire Tournament will receive 2 entries into the Grand Prize Sweepstakes drawing.
- First Round Gift: Digital content download A. There is no retail value to this gift.
- Second Round Gift: Digital content download B. There is no retail value to this gift.
- Sweet Sixteen Gift: A digital coupon valid for a free 20 ounce Coca‑Cola branded beverage. ARV: $1.69.
- Elite Eight Gift: A $5 digital movie gift card, terms and conditions apply. ARV: $5.
- Final Four Gift: A digital $5 retail gift card, terms and conditions apply. ARV: $5.
Bracket Refresh Round (Post-Refresh Gifts): Every person who has a Game Piece that he or she received during the Bracket Refresh Round for a team that wins in the NCAA Sweet Sixteen will be given a Sweet Sixteen gift. Every person who has a Game Piece that he or she received during the Bracket Refresh Round for a team that wins in the NCAA Elite Eight will be given an Elite Eight gift. Every person who has a Game Piece that he or she received during the Bracket Refresh Round for a team that wins in the NCAA® Final Four® will be given a Final Four gift.
Every person who has a Game Piece that he or she received during the Bracket Refresh Round for a team that wins the entire Tournament will receive 1 entry into the Grand Prize Sweepstakes drawing.
- Sweet Sixteen Gift: Digital content download A. There is no retail value to this gift.
- Elite Eight Gift: A digital coupon valid for a free 20 ounce Coca‑Cola branded beverage. ARV: $1.69.
- Final Four Gift: A digital $5 retail gift card, terms and conditions apply. ARV: $5.
Prize Limit: There is a limit of 1 of each type of gift per person per Instant Win Game phase (1 in Bracket and 1 in Bracket Refresh). Also, if you receive a Game Piece/team that has already won a round, you will not be given the gift(s) associated with that team’s previous wins. Gifts must be claimed by 7 days after they are tagged to your Coke.com account or they will be forfeited.
M Gluhanich says
Is there any way to see all the selections I have won, ie my actual bracket ?
Thanks
Sandra says
https://us.coca-cola.com/bracket-refresh/
scroll down to where is says Are You Still In the Game and view bracket and yours will be highlighted in red.
Paul Klaene says
what do you do when the login link will not work
Sean Rando says
coke stinks, their site never works
The Bobster says
Totally worthless. The first two prizes have no monetary value. I won a bottle of Coke in the next round, but you have to give them your cell phone number to claim it at an obscure gas station.
rocknmom1961 says
I won the gift cards and all the other stuff, but never received an email with the codes.I did claim them in time. This my coke rewards site is worthless, they need to go back to the old one. At least, you could track your prizes. I HATE COKE BETA!!