Enter for a once-in-a-lifetime chance to journey to New Zealand the cinematic middle-earth #HobbitFanContest and experience the epic conclusion to the Hobbit Trilogy in the first official screening with Director Peter Jackson.
Sweepstakes Rating: Okay
Eligibility: US, DC, 18/age of majority
Entry Dates: August 25, 2014, and ends at 11:59:59 p.m. PT on September 22, 2014
There will be Challenges available periodically over the course of the Contest Period. Each entrant in this Contest will be primarily judged on the Video he or she submits as part of the Video Challenge. Completion of the other Challenges can help the entrant to earn Coins. The first Challenge will be available at (or shortly after) the beginning of the Contest Period. One new Challenge will be made available during each of the remaining calendar weeks of the Contest Period. Coins are a system of points used to measure the level of an entrant’s participation in the Contest and, will be considered by the Judges during the judging process.
Entry Limit: One entry per person, per email address, and per account on each of the Social Media Platforms.
Twelve (12) Grand Prizes: a trip for winner and one (1) guest on Sponsor-selected dates between October 31, 2014 and November 7, 2014, to New Zealand to tour filming locations for the Film and other locales and to attend a private screening of the Film with Sir Peter Jackson. Each prize trip consists solely of the following for use only by winner and his or her guest: two (2) round-trip, economy-class airfare tickets from a Sponsor-selected airport near the winner’s residence in the Territory to a Sponsor-selected airport in or near Auckland, New Zealand; hotel accommodations (one (1) room, based on double occupancy) for five (5) total nights in or near Rotorua, NZ (one night), Auckland, NZ (one night), Queenstown, NZ (two nights) and Wellington, NZ (one night); a guided tour of selected filming locations for the Film as well as other locales; admission to a private screening of the Film, which is scheduled to be attended by the Film’s director, Peter Jackson; select meals and select evening cultural activities in New Zealand; travel insurance; and transportation between all scheduled activities in New Zealand (excluding periods designated as free time for winner and guest), including: to and from the arrival and departure airport in New Zealand, to and from each filming location and other locale to be toured, to and from the Film screening and all other scheduled activities, and between cities in New Zealand as required by the tour schedule. Transportation between scheduled activities within New Zealand may be by ground or by air. Return flight will depart from an airport in or near Wellington, NZ. Due to travel time and time zone changes, return flight may not arrive until November 8, 2014, local time in the Territory. Winners may not extend their stay. ARV: $13,310
Judging Criteria: extent to which Video demonstrates knowledge of The Hobbit and other Middle-earth lore (40%); how well the entrant persuasively and compellingly demonstrates that he/she is “the biggest” fan of The Hobbit, by reference to the Video and Coins earned (40%); and creativity (20%)