Enter for a chance to win a personal expert installation on your bike. Just submit a video or photo of your ride, and you could be looking at a $15,000 cosmetic or performance upgrade package.
Sweeps Rating: Okay
Eligibility: US, DC, Puerto Rico, US Virgin Islands, age of majority, and are current registered motorcycle owners
Entry Dates: February 27, 2014 and ends at 11:59 p.m. ET on March 26, 2014
Website Entry | Official Rules
Upload a video, or a photograph and an essay (up to 250 words), explaining why you deserve a motorcycle upgrade, along with which upgrade you are entering for your chance to win: V-Twin or Racing 4T. PLEASE NOTE: You must select which upgrade motorcycle package you wish to receive if you are selected as a finalist.
Mail-in: hand-print your full name, address, city, state and zip code, day and evening telephone numbers (including area codes), and email address (optional) on a 3.5″ x 5″ card and mailing it in a #10 sealed envelope with proper postage affixed to:
Mobil 1 Advance Auto Parts “Upgrade My Bike” Sweepstakes
PO Box 2778
Grand Rapids MN 55745-2778
In addition to completing the entry form, you must also submit a video, or a photograph and an essay (up to 250 words), explaining why you deserve a motorcycle upgrade package, along with which upgrade package you are entering for your chance to win: V-Twin or Racing 4T. PLEASE NOTE: You must include which upgrade motorcycle package you wish to receive in your entry. Any entry that does not include which motorcycle package you wish to receive if you are deemed the winner will be automatically disqualified. Mail-in entries must be postmarked by March 26, 2014, and received by Sponsor on April 2, 2014, to be eligible.
Entry Limit: one entry into the Contest per person, per mailing address or email address during the Contest Period regardless of the method of entry.
Two (2) Grand Prizes (One Grand Prize winner per Category): A V-Twin Package for the V-Twin Grand Prize winner and a Racing 4T Package for the Racing 4T Grand Prize winner. Each package includes expert consultation plus $5,000.00 to $8,000.00 in parts to put toward upgrade. ARV: $15,000.00
Four (4) Finalist Prizes (Two Finalist winner per Category): A Sponsor-specified, Mobil 1 branded prize pack. ARV: $300.00
Fifty (50) Runner-Up prizes (25 Runner-Up winners per Category): a Daytona Bike Week T-shirt. ARV: $15.00
Prize Limit: one prize per person
On or about April 3, 2014, all entries will be judged based on the following judging criteria and percentages: creativity and originality (33.4%); adherence to the theme (33.3%); and how well the video or photograph depicts the story of why entrant deserves to upgrade their ride (33.4%).
On April 9, 2014 to 11:59:59 p.m. ET on April 23, 2014 the two Finalists for each Category will be available on the Advance Auto Parts Facebook page https://www.facebook.com/advanceautoparts for public voting where the public can vote for their favorite photograph and essay or video from among all Finalists photographs or videos.
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