Collect codes from specially marked Mountain Dew products to earn points for Gotham City gear and to enter the sweepstakes.
Sweeps Rating: Okay
Eligibility: open only to legal residents of one of the fifty (50) United States or the District of Columbia who are thirteen (13) years of age or older at the time of entry.
Entry Dates: begins June 18, 2012 and ends August 12, 2012 at 11:59 p.m. ET
Finding Codes: look for Codes underneath orange bottle caps on specially-marked 20 oz. and 2-liter bottles of Mountain Dew products and 12-pack Cartons of Mtn Dew®, Diet Mtn Dew® and Mtn Dew® Dark Berry. Participating 20 oz. bottle brands include: Mtn Dew, Diet Mtn Dew®, Mtn Dew Code Red®, Mtn Dew Live Wire®, Mtn Dew White Out®, Mtn Dew Dark Berry and Mountain Dew Voltage® and, in certain participating markets, 24-pack Cartons of Mtn Dew and Diet Mtn Dew until supplies of specially-marked packages are exhausted, whichever occurs first. Each specially-marked package of Mountain Dew products will include a unique ten (10)-character alphanumeric code worth DEW Gotham City Points
Points Values: 20 oz. and 2 liter (1), 12-pack (3), 24-pack (5), 32/44 oz. fountain cup (1)
You can also participate by texting/emailing a picture of a specially marked cup to [email protected]
Entry Limit: 3 texts/emails per day.
How to Enter the Sweepstakes: visit www.dewgothamcity.com and use codes to earn points to enter. Non-winning entries into any drawing will not be rolled into subsequent drawings except for the Final Drawing.
Advance Movie Screening Tickets. In 21 selected markets, we will be giving away approximately 125-250 pairs (2 tickets) to an advance screening of The Dark Knight Rises on or about July 19, 2012 (Estimated Retail Value of each prize is $24). Drawing for tickets will be on or about July 12, 2012.
Signed Script. One (1) prize will be awarded consisting of a Christopher Nolan signed The Dark Knight Rises script. Estimated Retail Value: $1,000.
Limited Edition Xbox. Fifteen (15) prizes will be awarded each consisting of a limited edition custom Xbox 360 console, wireless controller and Kinect sensor. The Xbox 360 is hand dipped using ColorWare’s proprietary coating system, and features a durable UV clear coating to help protect the specialized design from fading and everyday wear. These consoles are created one at a time. Estimated Retail Value: $1,000
Batman Replica Cowl. One (1) prize will be awarded consisting of an official replica of Batman’s hightech cowl. Estimated Retail Value: $1,930.
Gotham Rogues Gear. Six (6) prizes will be awarded each consisting official Gotham City Rogues gear including a limited edition Gotham Rogues Under Armour jersey and Gotham Rogues helmet. Estimated Retail Value: $350
Bane Replica Mask. One (1) prize will be awarded consisting of an official Bane mask replica encased in a collectors’ case. Estimated Retail Value: $3,000.
Final Drawing Prize: One (1) prize pack will be awarded from among all non-winning entries, consisting of a The Dark Knight Rises/Mtn Dew T-Shirt, Bane™ Poster, Mtn Dew Belt Buckle, Standee (Batman & Bane) 2-Pack, one (1) G-Shock Watch, The Dark Knight Rises Skin, T-Shirt 3-Pack and one (1) Hoodie (all apparel size XL). Estimated Retail Value of the prize pack: $160.
Drawing Dates: on or about August 13, 2012.
Rules: http://dewgothamcity.com/Content/Official_Rules.pdf
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