Cheez-It Waiting Game $50k Cash Sweepstakes 12/5 MultiFB18+

Title Abbreviations Explained Here

Watch the Cheez-It Facebook Live shows to see how the cheese matures for your chance to win $50,000 in cash

Official Rules: open to US, DC, 18 and older. Begins on October 10 and ends on December 5. Multiple entries per person (Any limitations on number of comments/entries for other Events during the Promotion Period shall be posted at the time of such Event). Limit one entry per person during the Big Event. Non-winning entries from any applicable Event WILL NOT roll over to subsequent Events.

Facebook Entry: Cheez-It will host a Facebook Live event at Cheez-It called the “Waiting Game” wherein individuals can watch a wheel of cheese to see how long it takes to mature. The timing of the Live Feed shall correspond with the Promotion Period. From time-to-time during the Promotion Period, viewers of the Live Feed will be invited to interact with the Live Feed as directed for a chance to win prizes of nominal value. The details of each Event, including how to participate/enter, the prize(s) available and the participation/entry deadline for each Event will be communicated at the on-set of each Event. For any Event where a comment will serve as an entry, the comment must be an actual comment posted by the entrant expressed in words (English only); Facebook reaction emojis will not be considered a comment for entry purposes.

Big Event Grand Prize Entry: Additionally, when the wheel of cheese reaches maturation, an announcement will be made on the Live Feed  along with a link to the Big Event entry page. Entrants must click on the link to go to the Big Event entry page. You must be a registered member of the Kellogg’s Family Rewards program in order to enter Big Event random drawing at the Big Event entry page.

Entrants will have twenty-four hours from the time of the block of cheese maturation announcement to complete their entry into the Big Event random drawing. Finally, all non-winners of the Big Event who entered into the random drawing for the Big Event prize will be entered into a random drawing to receive the Consolation Prize.

To become a registered member of the Kellogg’s Family Rewards (KFR) program, go to link provided on the Live Feed or go to

One (1) Grand Prize: $50,000 awarded in the form of a check

One (1) Consolation Prize: A one-year supply of Cheez-It® crackers (one box per week for 52 weeks). ARV: $260

Event Prizes: At the end of each Event, one potential prize winner will be selected from all eligible entries received during the time period associated with each Event from among all eligible entries received for the respective Event. The selection of the potential prize winner from among eligible entries is in Sponsor’s sole discretion. Each potential prize winner will be notified on the comment section of the Live Feed and will be instructed to direct message the Cheez-It Facebook page to receive instructions on how to verify eligibility and claim the prize.

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  1. jaynell Nelson says:

    So awesome to see Cheese Mature. Congratulations Cheese.

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