Southwest Airlines 12 Days of LUV Contest 12/12/15 1PPD18+

Title Abbreviations Explained Here

Enter the @SouthwestAir Airlines 12 Days of LUV Contest #12daysofluv for the chance to win a $1,000 Southwest gift card every day!

Sweepstakes Rating: Okay (Official Rules)

Eligibility: US, DC, (excluding Alaska, Hawaii), 18/age of majority and older

Entry Dates: December 1, 2015 and ends at 11:59 p.m. CT on December 12, 2015

Judging Criteria:

  • Creativity and Originality 20%
  • Entertaining 25%
  • Southwest and/or Dr. Pepper Appeal (photo should reflect fun Culture and Fun-LUVing Attitude) 35%
  • Rules (must have read and complied with the Official Rules and entry should reflect the daily challenge) 20%

Potential winner notification will be made daily by Sponsor via Instagram or Twitter, depending on where the entry was received.

Twitter and Instagram Entry:

This Contest consists of one daily challenge for each day during the Contest Period for a total of twelve (12) challenges. During the Contest Period, potential participants will have to follow Southwest Airlines on Instagram via the handle @SouthwestAir, and/or Twitter via the handle @SouthwestAir . Each daily challenge and time period for entry will be posted daily via the Southwest Airlines Nuts About Southwest Blog by 10:00 AM CT. The entry period for each day will last a total of fourteen (14) hours. Your photo will be judged by a panel of judges on how creative and crafty you can be during this holiday season so get your creative juices flowing!

Submit an Instagram or Twitter photo and/or Instagram or Twitter video based on the challenge from that day highlighting a memorable holiday moment while incorporating the Southwest Airlines brand and/or the Dr. Pepper brand via the Southwest Airlines Instagram/Twitter handle @SouthwestAir using the hashtags #12daysofluv and #Contest. Participants may also share all Contest Instagram or Twitter photos and/or videos on Facebook®, but will not be judged from that channel. Entries must be entirely original

Entry Limit: one entry per household and per Instagram or Twitter account per day

Twelve (12) Grand Prizes: each winner will receive a $1,000 Southwest gift card

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