Follow Southwest Airlines on Instagram, Facebook, and Twitter (@SouthwestAir) and submit your fun holiday “photo of the day” via Instagram to @SouthwestAir and use the hashtag #12daysofluv to officially enter the contest. You can also share Soutwest Airline’s photos on Twitter or Facebook to enter without having an entry judged.
Sweeps Rating: Okay
Eligibility: open to all legal residents of the 48 contiguous United States and the District of Columbia who are 18 years of age or older and the age of majority in their place of residence and have a valid e-mail address and an Instagram account as of December 12, 2012. Void in Puerto Rico
Entry Dates: December 12, 2012 and will end on or around 4 p.m. CT on December 23, 2012. Start and end times will vary each day.
Follow Southwest Airlines on Instagram via the handle @SouthwestAir, Facebook via Southwest Airlines page, and/or Twitter via the handle @Southwestair to find out what times the contest will be open for entry each day. The entry period for each day will last a total of six (6) hours.
How to Enter | Rules
- December 13th Challenge: Day 2: Make a Southwest Air Snowman
Via Twitter or Facebook: Share all 12 Days of LUV Instagram photos on Twitter and Facebook
Entries through Twitter or Facebook will not be judged
Entry Limit: One entry per person is permitted per day.
Twelve (12) Grand Prizes: $1,000 southwestgiftcards
Selection of Winners: This is a contest of skill. Your chances of winning depend on how well your entry reflects the judging criteria, as compared to the other entries in the contest. The judges will be judging on the following qualities:
- Creativity and Originality: 20%
- Entertaining: 25%
- Southwest and/or Dr Pepper Appeal: 35% photo should reflect fun Culture and Fun-LUVing Attitude
- Rules: 20% Read and complied with the official rules
The top “12 Days of LUV” submission per day will be selected by a panel of judges from the Corporate Communications Department at Southwest Airlines. Potential winner notification will be made daily by Sponsors via Instagram.
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